The AI Adoption Trap: Why Technology Alone Doesn’t Drive Transformation

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor

Orbital

Friday, April 11, 2025
Blog

Everywhere you look, AI promises transformation. Tools that claim to “revolutionize” legal workflows. Interfaces that offer “set-it-and-forget-it” automation. Marketing language that implies attorneys can step back entirely, whilst the machine handles everything.

It’s easy to see the appeal. Especially in commercial real estate law where deals are complex, timelines are tight, and the documentation is never-ending. But real estate due diligence isn’t just a matter of data, it’s a matter of judgment—and that cannot be automated.

The automation myth

One of the most seductive myths in legal AI today is the idea that technology can fully replace human input. That you can plug in a generic legal AI tool, flip a switch, and instantly streamline your entire due diligence process. It’s a compelling, but misleading narrative. 

Many legal AI tools advertise themselves as end-to-end solutions, capable of replacing much of the attorney’s role. They promise automation so complete that the human touch becomes optional. But for real estate lawyers, this promise quickly falls apart under scrutiny.

“Firms that approach AI as a replacement rather than an enhancement quickly discover its limitations. While the technology provides useful information, it lacks the judgment to determine what actually matters.” Lauren Hirt, Legal Engineer at Orbital

Beneath the “fully automated” sales pitch is something the industry is increasingly calling AI-washing: broad legal AI models wrapped up in real estate specific marketing messages. The functionality is often repurposed from general legal workflows, with models that haven’t been trained on the unique structure, terminology, or logic of real estate documents.

With these models, your real estate team ends up spending time validating results, correcting basic oversights, and ensuring that critical context hasn’t been missed. Instead of freeing up time for higher-value work, generic tools often introduce a new layer of quality control that may be invisible on initial inspection, but all too clear in real-world use.

Effective AI implementation in real estate should enhance human expertise, not replace it

Within the most effective technology partnerships, AI handles the repetitive and time-consuming elements of a real estate transaction, such as data extraction, comparisons, and term matching. But the interpretive work, the strategic thinking, and the legal judgment stays where it belongs—with you, the attorney. 

Take the example of upgrading from a manual search to Google: you don’t lose your reasoning skills, you just find what matters, faster. The same goes for real estate legal work: the right AI doesn’t replace attorneys—it empowers them.

In 2001, Brian Tracey coined the phrase “technology is your servant, not your master”; while his thinking was yet to apply to AI, the principle holds true today: the role of technology should be to augment your expertise, not to dictate it. 

The firms that will lead the next phase of legal innovation aren’t the ones chasing automation for its own sake, they’re the ones who treat technology as a teammate, not a replacement.

Orbital Copilot: Your real estate legal AI assistant

Orbital Copilot is the only AI assistant purpose-built for commercial real estate legal teams.

Backed by a team of legal engineers with deep real estate practice expertise and already used across over 100,000 real estate transactions a year, Orbital Copilot speeds up complex due diligence tasks—like title & survey reviews, plotting legal descriptions, lease abstracts, and more—by up to 70% while ensuring attorney-level precision. 

Trusted by leading firms, including Goodwin, BCLP, and Bilzin Sumberg, Orbital Copilot helps legal teams automate busywork, freeing up time to focus on high-impact legal work, deliver exceptional client service, and win more business.

This blog is taken from our latest whitepaper, ‘The AI Reality Gap: 3 Illusions Costing Real Estate Attorneys'. Access the guide here.

Orbital

Book a demo for your firm